Revenue Accelerator Packages

Small, fast growing angel and venture-backed companies who are seeking accelerated presence in the market, new customers/client acquisition and additional growth capital have a lot on their plate. We work with these  entrepreneurial companies to build a revenue architecture to generate rapid growth. Our growth accelerator clients benefit from deep business experience, go-to-market innovation and fast-cycle execution of growth programs. Our platform includes marketing technology, sales technology, sales process and branded go-to-market resources.

We help growth teams design buyer funnel architectures, implement  the technology stack and launch buyer engagement marketing and sales programs. Solutions include Inbound Marketing, Account-Based Marketing, Account-Based Sales.

Fixed-price models start at $10,000 to stand up a functioning revenue platform.

Establish the Revenue Architecture: Define the strategy and stand up the customer acquisition system.

  • Customer Acquisition Strategy Workshop
  • Funnel Math & Conversion Model
  • Segment Buyer Engagement Strategy
  • Acquisition Website / Landing Page(s)
  • Technology Stack Architecture & Selection
  • Acquisition Program Architecture
  • Strategic Advice and Venture Capital Network

8 weeks. $10,000. 60-70 blended team hours.

Engage the Market: Architect, design, launch and optimize customer acquisition programs.

  • Brand Positioning
  • Brand Assets
  • Buyer Segmentation, Profiles
  • Engagement Personas
  • Funnel Math & Conversion Revenue Model
  • Go-to-Market Strategy
  • Website & Digital Experience
  • Marketing and Sales Technology Stack
  • Acquisition Funnels and Sales Process
  • Content Architecture
  • Program Design, Production and Execution.

Monthly (6-Month Minimum Commitment). $10,000/ month. 60-70 blended team hours per month.

Notes Programs can are tailored to suit requirements. Fees do not include media and direct costs. 

Buyer Engagement drives Revenue Impact.

Few marketers are using a true buyer engagement approach. A true buyer engagement approach will more clearly identify the role of marketing and sales tactics and shape 1:1 messaging and experience across the end-to-end buy-sell process. Developing content and campaigns & deploying marketing and sales technology in the absence of an effective closed-loop buyer engagement strategy is like building a house without architecture blueprints.

Keith Sullivan, Managing Partner

Data analytics drive campaign strategies.

Marketing and sales teams are often not aligned for campaign execution. Content must be tailored for target audiences. Execution requires a range of complex software, channels and media. Customer analytics is critical, yet data is typically not clean or harmonized. The Closed Loop Marketing Architecture™ is a blueprint to help design and deliver effective campaigns. It is a continuous process that aligns sales and marketing. Begin with analysis to develop insights and shape campaign opportunities, then integrate and launch campaigns to drive conversions and optimize campaign performance using the right systems foundation.

David Schoenbach, Managing Partner

David Schoenbach

Design and launch integrated campaigns.

Programs include creative content, social media and PR, marketing automation integration, websites and landing pages, and the mix of paid and owned media. We enable sales conversions and manage reporting and analytics. A good place to begin is building a campaign roadmap for a multi-channel, multi-touch program.

D. M. Thérèse Byrne, Client Partner

Therese Byrne

Define the customer journey.

Campaigns begins with an understanding the customer journey. The journey map defines buyer personas and buyer steps. It becomes clear what content and processes are needed across the funnel. We implement lead scoring and align marketing and sales around the MQL (marketing qualified lead), SAL (sales accepted lead) and SQLs (sales qualified lead). Once the programs are in place, we continually adjust to adapt to changing experiences and performance.

Nan Hill, Marketing Programs Manager

Nan Hill

Learn more about retainers and pricing.

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