I have just returned from a terrific two day visit to the Reynolds Plantation in Greensboro, GA. I was speaking there on Social Media and Web 2.0. (Presentation below). OPEI is an intimate Association who’s members are both competitors and friends - they come together each year for a few days of learning and social [...]
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Use the principles of Persuasive Communication to enhance your selling and marketing communications, online content and blog posts.
Persuasive Communication is a powerful approach. The method helps you deliver a key argument or message and deliver it in a logical way. You can capture the essence of the situation or problem, ask the key question your [...]
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Use new technologies to enhance your education and information delivery strategy!
I think we all agree that education and learning is critical – for students, educational institutions, corporations, and governments. An educated workforce delivers competitive advantage of nations, and our educational institutions and information resources must deliver the best possible learning experience.
Corporations and governments need to [...]
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When setting out to develop an Internet Marketing strategy, you need to connect the dots between a wide range of business, marketing, technology and project elements.
An Internet strategy today involves a lot more than your web site. In the late 1990s it was very much about defining your branded online presence via the web [...]
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Here is a quick update. We spoke at the MIT Sloan CIO Symposium and the feedback was positive. Tushneem posted a review of the panel talk here. Also, you can find more discussion at the MIT CIO Corner.
The issues confronting the adoption of a virtual organization are many, but with the right culture, business systems, [...]
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